Our Story

Embedding Trust in Every Transaction.

We are building the world's most developer-friendly embedded insurance platform to protect the things people love.

Who We Are

Assurify is an API-first technology company dedicated to revolutionizing the product protection industry. We believe that securing a purchase should be as seamless as making it.

Our platform enables OEMs, retailers, and e-commerce giants to embed extended warranties, accidental damage protection, and maintenance contracts directly into their sales journeys with minimal code.

Why we started

"The legacy insurance industry was built on paperwork and delays. We built Assurify to bring speed, transparency, and a developer-first mindset to the world of product protection."

Our Core Values

The principles that guide our product and our people.

Innovation First

We push the boundaries of what's possible in embedded finance, constantly iterating on our APIs to serve our partners better.

Transparency

No hidden terms, no complicated jargon. We believe in clear communication with both our partners and their end customers.

Reliability

When a claim is raised, we respond. Our global network of service providers ensures that customers are never left stranded.

Team collaborating

Making an Impact

We are more than just a software platform. We are a partner in growth for brands worldwide, helping them build deeper trust with their customers while unlocking new revenue potential.

2M+

Claims Handled

500+

Partner Brands

99.9%

API Uptime

Be Part of the Future.

Join hundreds of brands embedding trust with Assurify.