01
Our Story

Embedding
Trust in Every
Transaction.

We are building the world's most developer-friendly embedded insurance platform — engineered to protect the things people love, at the moment they love them.

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A new standard for product protection.

Assurify is an API-first technology company dedicated to revolutionising the product protection industry. We believe that securing a purchase should be as seamless as making it.

Our platform enables OEMs, retailers, and e-commerce giants to embed extended warranties, accidental damage protection, and maintenance contracts directly into their sales journeys with minimal code.

Founding Vision
"The legacy insurance industry was built on paperwork and delays. We built Assurify to bring speed, transparency, and a developer-first mindset to the world of product protection."

What drives
every decision.

The principles that guide our product, our engineering culture, and our people every day.

01

Innovation First

We push the boundaries of what's possible in embedded finance, constantly iterating on our APIs to serve our partners better.

02

Transparency

No hidden terms, no complicated jargon. Clear communication with both our partners and their end customers, always.

03

Reliability

When a claim is raised, we respond. Our global network of service providers ensures customers are never left stranded.

Team collaborating

More than a platform. A partner in growth.

We help brands worldwide build deeper trust with their customers while unlocking new revenue potential through seamlessly embedded protection.

0M+ Claims Handled
0+ Partner Brands
99.9% API Uptime
Get Started

Be Part of the
Future.